- Google Ads & Local Services Ads
Pest control Google Ads that ring the phone
Search ads put you at the top of Google the moment someone needs a pest control company. We build and manage pest control PPC and Google Local Services Ads campaigns designed around calls and booked jobs, not clicks.
- The problem
Where pest control ad budgets leak
Google Ads can be the fastest way to fill a pest control schedule, or the fastest way to burn money. Broad keywords, poor locations and no call tracking mean you pay for clicks from DIY researchers, job seekers and people outside your service area.
Paying for the wrong clicks
“How to get rid of ants yourself” and “pest control jobs” eating your budget.
No idea what works
No call tracking, so you can't tell which campaign actually booked work.
Same spend all year
Budgets that ignore pest season, so you overspend in winter and underspend in peak.
- What's included
Our google ads & local services ads service for pest control companies
Search campaigns
Tightly themed campaigns by pest and service, with negative keywords that block wasted spend.
Local Services Ads
Setup and management of Google Local Services Ads and Google Guaranteed where available.
Geo & schedule targeting
Ads shown only in your service areas, at the times you can answer and take bookings.
Ad copy & landing pages
Pest-specific ads and landing pages that match what people searched for.
Call & conversion tracking
Every call and form tracked back to the keyword and ad that drove it.
Seasonal budget planning
Spend shifted toward peak pest seasons and away from quiet months.
- Our process
How our google ads & local services ads works
01
Audit
We review your account (or market, if you’re new to ads) and find where budget is leaking.
02
Build
Campaign structure, keywords, ads, landing pages and tracking set up properly from day one.
03
Launch
Campaigns go live with conservative bids while we gather real call data.
04
Optimize
Weekly optimization of keywords, bids and ads based on calls and booked jobs.
- What to expect
Honest timelines, transparent reporting
Google Ads can generate calls within days of launch. The first month is about learning which searches and areas produce real customers; from there we cut waste and scale what works. Ad spend is paid directly to Google, so you always own your account and data.
[Client result goes here]
Once you have results from a pest control client for this service, add the headline number and a one-line summary here.
- FAQ
Google Ads & Local Services Ads FAQs
How much should a pest control company spend on Google Ads?
It depends on your market size, competition and how many jobs you can handle. We’ll recommend a starting budget in your free audit and adjust it with real cost-per-lead data. Ad spend is paid directly to Google.
What's the difference between Local Services Ads and Google Ads?
Local Services Ads appear at the very top of results with the Google Guaranteed badge and you pay per lead. Regular search ads are pay-per-click and give more control over keywords and messaging. Most pest control companies benefit from both where LSA is available.
Do I own my Google Ads account?
Yes. Your account, data and campaigns stay yours. We work inside your account.
Can you take over my existing campaigns?
Yes. We start with an audit of your current account and fix structure, targeting and tracking before scaling.
- Keep exploring
Related services and guides
Call & Conversion Tracking
Know exactly which keyword, ad and page made the phone ring, down to the booked job.
Pest Control SEO
Rank in the Map Pack and organic results for the pest searches that turn into booked jobs.
Guides: Google Ads
Practical Google Ads advice for pest control owners on our blog.
Ready to fill your schedule?
Get a free, no-obligation audit of your pest control marketing: your Google Business Profile, website, rankings, ads and tracking. Straight answers, no jargon.